Archive for February, 2013

FRIDAY, March 1 @ 1pm Eastern / 10am Pacific: Mobile Apps VS Mobile Website

MOBILE VS APPSThe mobile web versus mobile native “grudge match” still goes on whether now is the time to invest in mobile apps over mobile website for customer engagement.

On this week’s Google+ Hangout, we’ll discuss the benefits, advantages and disadvantages between the Mobile App vs Mobile Website for a local business.

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“See you” Friday!

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FRIDAY, February 22 @ 1pm Eastern / 10am Pacific: Customer Service In A Local-To-Global World

forest-whitaker-frisked-at-deliForest Whitaker goes to the deli for a sandwich – and gets frisked by an employee?

Two hours later it’s all over the news.

Local business. Global impact.

That local deli was trying to protect their customers, maintain a safe environment, and keep prices low by curtailing theft.

So they frisked an internationally-acclaimed Emmy®, Golden Globe®, and BAFTA winning actor because someone thought he was walking too fast?  Was that a customer service policy?

Are your customer service policies doing a disservice to your customers?

For all businesses (both local and global) – your brand is your reputation, and your reputation is your brand.  What’s your customer service reputation?

On this week’s Google+ Hangout, we’ll show you what you need to know to achieve awesome customer service in a local-to-global world.

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Make sure to enter your information below or to the right to get the Hangout link, since it goes live 30 minutes before the event!

“See you” Friday!

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FRIDAY, February 15 @ 1pm Eastern / 10am Pacific: Google vs Yellow Pages

Google vs YPLocal business owners are still spending a lot of money in yellow page advertising and that is not where the majority of consumers are hanging out these days.

But you knew that.

At the same time yellow pages do not work for the local business in building their real estate, such as videos, domain names, classified ads etc., Google is very passionate about helping the local business owner build their brand and give them FREE ownership to.

Find out how the two are very similar but so far apart in building your local brand.

The same principles also apply to service providers and global businesses!

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Enjoy the show!

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FRIDAY, February 8 @ 1pm Eastern / 10am Pacific: How To Save $$$ On Web Design

wordpress-logoAt both the local and the global levels, we still see too many people spending thousands (even tens of thousands) on web design and development.

Then, with this expensive, high-end website, they never sell a thing – online or offline.

You may have been told “install WordPress and buy a theme” but what does that mean?  How do you pick a theme?  What do you look for?  What about all that “custom” stuff?  And then you still need a logo and to make it look like YOUR website.

Good news: it really IS simple to do.  And on this week’s Hangout, we’ll walk you through it.

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Make sure to enter your information below or to the right to get all the previous hangouts!

Enjoy the show!

Make sure you never miss a show! Enter your details below and be the first to receive exclusive invites, replays, reminders, opportunities and interviews reserved only for the "Local 2 Global" VIP community